50 Most Influential Latinos

Belisa M. Urbina

Executive Director

Ser Familia, INC

Ms. Urbina was born and raised in San Juan, Puerto Rico. She studied Business Administration at the University of Puerto Rico and graduated as Valedictorian of her class. She moved to Georgia in 1999. On 2001 she co-founded Ser Familia, Inc. which is the leading program in

Georgia providing coordinated multi-disciplinary family, social and mental health services to Latinos.

She is a member of Cobb County’s 2020 Steering Committee and Kennestone Hospital’s Regional Board of Directors past chairperson. On 2012 she was named by Womentics as one of the Women of the year. On 2014, she was chosen as one the 11WhoCare®by Atlanta’s 11 Alive Channel. On 2015 she received the “Family Advocacy Award” from the Interfaith Children’s Movement. In 2017 she was honoured by the Georgia Women’s Legislative Caucus with the Nikki T Randall Servant Leadership Award. That year she was also recognized with the NFL Hispanic Heritage Leadership Award by the Atlanta Falcons. In 2018, Gideon’s Promise gave her the Community Impact Award and the Atlanta Braves chose her along with her husband as Community Heroes.

She has been married to her husband Miguel for 33 years and is the proud mother of 5 children and grandmother of 5.